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Marketing Data Dashboard

At Vizio AI, we partnered with a professional services company to develop a comprehensive marketing data visualization dashboard aimed at simplifying the analysis of key online marketing metrics. The project involved building a Looker Studio dashboard that aggregated data from various platforms into a single, customizable reporting template. Our goal was to streamline the client’s reporting process, enabling more accurate data insights tailored to each of their customers. We also created an executive summary dashboard designed for upper management, presenting high-level metrics to support informed decision-making. This collaboration significantly improved the client’s ability to manage marketing data, providing both efficiency and scalability in their operations.
Industry
Professional Services
Revenue
$4.1M
Employees
20-50
Region
United States
Tech Stack
Schedule a call
Challenges
  • The client needed a way to integrate marketing data from multiple online platforms into one unified dashboard, as manually combining this data was time-consuming and inefficient.
  • Customization was necessary for each of the company’s clients to provide tailored insights, making individualized reporting a challenge.
  • An executive-level summary of key marketing metrics was required to support upper management in making strategic business decisions.
  • The dashboard needed to be user-friendly and scalable, ensuring that future data expansions could be handled seamlessly without performance issues.
Solutions

Looker Studio Dashboard Template

We developed a versatile, easy-to-use template in Looker Studio, allowing the client to integrate marketing data from multiple platforms, automating and simplifying the reporting process.

Customization for Clients

Our team implemented customizable dashboard features, enabling the client to deliver personalized insights for each of their customers based on their specific marketing performance metrics.

Executive Summary Dashboard

We designed an executive-level dashboard to present a high-level overview of the most critical marketing KPIs, tailored to provide leadership with clear, actionable insights.

Scalable and User-Friendly Design

The dashboard was built with scalability in mind, ensuring it could handle data growth and incorporate additional marketing platforms without compromising performance or usability.
Key Outcomes
By integrating a centralized dashboard for marketing data, we significantly streamlined the client's reporting processes, reducing manual effort by half. The customization options provided enhanced client satisfaction, as each customer received tailored reports with individualized insights. The executive dashboard gave leadership faster access to key performance data, accelerating decision-making processes. These improvements ultimately led to a more efficient, scalable, and client-focused reporting system, providing long-term value to the company.
Streamlined Reporting
50%
Reduction in manual reporting time, allowing the marketing team to allocate more resources to strategic initiatives.
Enhanced Client-Specific Insights
75%
Increase in client satisfaction due to the tailored, detailed insights provided through custom dashboards for each customer.
Improved Decision-Making
20%
Faster decision-making for upper management, driven by the real-time executive dashboard offering clear and actionable data insights.
Why Work With Us?
7+
Years of experience in data science, AI consulting, and dashboard development.
59+
Implemented projects with clients from the US, Europe, Australia, and Africa.
15+
Qualified Employees.
6+
Service packages to deliver to our customers.

‘‘Knowledgeable team, genuine interest!’’

“My experience with Vizio has been very eye-opening, to say the least, you generally expect a collaborating company to do the work, and that's it. With them, they took a genuine interest in  the project and its long-term goals. Besides all their knowledge in the data science field, their expertise in different domains and business scopes set them to a different standard. Thank you very much, Vizio!”
Robotic Process Automation
Moving Data from Sharp Spring to Hub Spot
CEO
A Data Services Agency

‘’Commitment to Excellence and Dedication’’

Vizio AI has been a game-changer for our business. Their expertise in data analysis, real-time dashboard development, and AI integration has not only met but exceeded our expectations. With their scalable solutions, we are well-prepared for the future, ensuring our ability to adapt and grow as our business evolves.

CEO
Global FMCG Firm

‘‘A new milestone for us!’’

“Vizio.Ai accomplished a data milestone for our company! We will acquire their services again! The team is fantastic at their work, and I sincerely recommend them to anyone!”

Data Visualization
Advanced Analytics and Advanced Visualization
Business Development Manager
A US-Based IT Contractor
A New Milestone

‘‘Definitely recommended!’’

“Attentive, Receptive, Knowledgeable, Professional, and Helpful with excellent communication skills are attributes to describe the Vizio.Ai company. Delivering on time, team management, and skill flexibility are also plus. I recommend anyone to work with them!”

Dashboard Development
Modifying Jupiter script to generate interactive plot visualization with Python
Senior Researcher
An Australian University
Definity Recommended

‘‘They genuinely eased our workload!’’

“Vizio.AI team made sure that they precisely understood our needs. They have extracted the data and applied it to Google Sheets. Thanks to them, now we have a nice accounting sheet that automatically makes many of our company’s reports.”

Data Analytics
Google Sheets for Startup Accounting Management
Founder
An Estonian Marketing Agency
They Genuinely Eased

‘‘An unstoppable team!’’

“Even software without API access didn’t faze Vizio.Ai Team, as they produced a miracle by creating a bot to tailor what I wanted, from downloading the data to syncing it through Google Sheets to another software. The team made it accessible and unique as it is. They have resolved my long years of frustration with my software company.”

Robotic Process Automation
Integrate Shed Suite with Pipedrive
Head of Sales
A US-Based Construction Company
An Unstoppable Team

‘‘They always got your back!’’

“I worked with Vizio again, and they proved to do just as well on this job as the previous one. Thank you to all the team members who were working on this project. Excellent to work with them again!”

Robotic Process Automation
Integrate Shed Suite with Pipedrive
Head of Sales
A US-Based Construction Company
They Always Got Your Back

‘‘An unstoppable team!’’

“Even software without API access didn’t faze Vizio.Ai Team, as they produced a miracle by creating a bot to tailor what I wanted, from downloading the data to syncing it through Google Sheets to another software. The team made it accessible and unique as it is. They have resolved my long years of frustration with my software company.”

Robotic Process Automation
Integrate Shed Suite with Pipedrive
Head of Sales
A US-Based Construction Company
An Unstoppable Team

‘‘They are achieving the impossible!’’

“Marvelous work from Vizio.Ai! It was impossible to retrieve the data via API sources, but that did not stop the team from retrieving the needed data via web scraping and translating it into accurate formats to import into the New CRM. Vizio.Ai is highly recommended! I will definitely use their services again!”

Robotic Process Automation
Moving Data from Sharp Spring to Hub Spot
CMO
An Energy Tech Firm
‘‘They are achieving the impossible!’’
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Marketing Data Dashboard
At Vizio AI, we partnered with a professional services company to develop a comprehensive marketing data visualization dashboard aimed at simplifying the analysis of key online marketing metrics. The project involved building a Looker Studio dashboard that aggregated data from various platforms into a single, customizable reporting template. Our goal was to streamline the client’s reporting process, enabling more accurate data insights tailored to each of their customers. We also created an executive summary dashboard designed for upper management, presenting high-level metrics to support informed decision-making. This collaboration significantly improved the client’s ability to manage marketing data, providing both efficiency and scalability in their operations.
Industry
Professional Services
Revenue
$4.1M
Employees
20-50
Region
United States
Challenges
1
The client needed a way to integrate marketing data from multiple online platforms into one unified dashboard, as manually combining this data was time-consuming and inefficient.
2
Customization was necessary for each of the company’s clients to provide tailored insights, making individualized reporting a challenge.
3
An executive-level summary of key marketing metrics was required to support upper management in making strategic business decisions.
4
The dashboard needed to be user-friendly and scalable, ensuring that future data expansions could be handled seamlessly without performance issues.
Solutions
Looker Studio Dashboard Template
We developed a versatile, easy-to-use template in Looker Studio, allowing the client to integrate marketing data from multiple platforms, automating and simplifying the reporting process.
Customization for Clients
Our team implemented customizable dashboard features, enabling the client to deliver personalized insights for each of their customers based on their specific marketing performance metrics.
Executive Summary Dashboard
We designed an executive-level dashboard to present a high-level overview of the most critical marketing KPIs, tailored to provide leadership with clear, actionable insights.
Scalable and User-Friendly Design
The dashboard was built with scalability in mind, ensuring it could handle data growth and incorporate additional marketing platforms without compromising performance or usability.
Tech Stack
Our technology stack is built on a foundation of industry-leading tools and platforms designed to deliver robust, scalable, and secure solutions. We utilize advanced programming languages, frameworks, and cloud services to ensure high performance and reliability. This comprehensive tech stack enables us to efficiently manage data, automate processes, and provide real-time analytics, ensuring that our clients receive cutting-edge solutions tailored to their specific needs.
Key Outcomes
By integrating a centralized dashboard for marketing data, we significantly streamlined the client's reporting processes, reducing manual effort by half. The customization options provided enhanced client satisfaction, as each customer received tailored reports with individualized insights. The executive dashboard gave leadership faster access to key performance data, accelerating decision-making processes. These improvements ultimately led to a more efficient, scalable, and client-focused reporting system, providing long-term value to the company.
Streamlined Reporting
50%
Reduction in manual reporting time, allowing the marketing team to allocate more resources to strategic initiatives.
Enhanced Client-Specific Insights
75%
Increase in client satisfaction due to the tailored, detailed insights provided through custom dashboards for each customer.
Improved Decision-Making
20%
Faster decision-making for upper management, driven by the real-time executive dashboard offering clear and actionable data insights.
‘’Commitment to Excellence and Dedication’’

Vizio AI has been a game-changer for our business. Their expertise in data analysis, real-time dashboard development, and AI integration has not only met but exceeded our expectations. With their scalable solutions, we are well-prepared for the future, ensuring our ability to adapt and grow as our business evolves.

Head Of Commercial Op.
Why Work With Us?
7+
Years of experience in data science, AI consulting, and dashboard development.
59+
Implemented projects with clients from the US, Europe, Australia, and Africa.
15+
Qualified Employees.
6+
Service packages to deliver to our customers.
Work With US
Where Our Clients Located?